Seattle Home Show TRIPLES ONLINE TICKET SALES!

Seattle, WA, February 25, 2008 -- The 2008 Seattle Home Show worked with INTERACTIVE TICKETING to set a new online ticketing sales record this spring by selling more then three times the number of online tickets when compared to last year.  According to Terry Howisey, VP of Marketing at Interactive Ticketing, “The dramatic increase can be attributed to two changes they made in their marketing.  By including the phrase “Buy eTickets at seattlehomeshow.com” on all of their print media, and offering a $2 discount for buying online, the Seattle Home was able to capture more orders online this year than in all 3 previous years combined.”

Great visibility and value played a major role in their success.  The Seattle Home Show not only promoted their website in all of their advertising, but also made their eTicket purchase link highly visible on their homepage as well as the rest of their website.  With a clear message in place they went a step further and added an online discount to their “Adult” ticket type. 

Tara Kalian, Seattle Home Show producer commented, “The results are nothing short of spectacular!  By sending a clean and clear message that drives customers to our website and adding incentives for buying online we hope to continue selling more and more tickets each year.”

For details on upcoming Seattle Home Show events, please visit www.seattlehomeshow.com.